Fay Cooke-Nurse’s career in journalism and public relations began in 1993 when she became a freelance writer for a regional Caribbean newspaper, Caribbean Week. Three years later, she joined the Barbados Advocate as a journalist and continued in this field for six years, during which time she won a PAHO award for Health Journalism.
She ventured into Public Relations when she joined the Government Information Service, working as an Assistant Information Officer which saw her hosting the first episode of Environmentally Yours, along with working as a press officer attached to the Ministry of the Environment.
It was in 2003 that she handled regional project management as a Public Relations/Public Education Consultant with Saunders-Franklyn Associates and later as a Senior Account Executive when the company rebranded as SFA Communications Inc. While there, Fay managed the media relations for the nine host venues during ICC CWC WI 2007; project managed the New Colour of Money, a US public education campaign to combat counterfeit currency by introducing new US $20 and $50 denominations with enhanced security features; produced an educational video for UNICEF to dispel the myths of HIV/AIDS among pre-teens; managed other UN public education projects and local projects. She also supervised the Media Monitoring service provided to SFA’s clients.
Since becoming a PR & Media Relations Consultant in 2010 and founding MILLENNIUM COMMUNICATIONS in 2012, Fay’s projects have included website writer/editor for the Barbados Community College website as a subcontractor of Clearly Content; regional event co-ordination of the CSME teacher training seminar ‘CSME Public Educational Programme: Interventions for Schools’ in six territories as a subcontractor of SFA Communications Inc; press release writing; scripting and video production; and media analysis.
She has also provided internal PR and media relations services to Banks Holdings Ltd’s Public Relations Department; managed a regional brand awareness campaign for Pinnacle Safety Solutions Inc and provided services to the Barbados Christian Council.