Christal P. Austin is the founding president of IABC Barbados Chapter. Her consultancy, Lyrical Lava PR, specializes in social media strategy and integrated marketing communications and caters to firms in the tourism, insurance, energy and creative arts sectors. She also serves as communications consultant to the Caribbean Tourism Organization (CTO).
Prior to becoming an independent consultant she honed her craft for more than a decade in the finance and tourism sectors. She also spent three years as a freelance journalist with the Nation Publishing Company.
Christal holds a B.Sc. in Public Sector Management from the University of the West Indies and a Pg. Dip. in Business Administration from the University of Surrey.